Directed and Managed branch operations, new business development, government projects by managing a team of 15+ subordinates.
Communication of a right information at right time saves the reputation at the time of crisis. I have managed big brands from potential and then ongoing crisis with right strategy and real on-ground actions.
Relationship is the key to the public relations profession. With vast network of media relations across sectors, all India, I have been delivering value to brands.
Over decade of experience in formulation and execution of marketing communication strategy, I have created inner sense on what works best for a particular brand, of course based on marketing principles! Marketing Funnel’s first step is to create awareness and that’s where I am proven instrumental.
I have practiced and executed various PR programs for influencing the policy makers for the ease of business of my clients, using the ethical practices for the nation building. Some of the policies where my client’s PR programs were executed were NEP, Public Health Spending, Tourism Policy, BNPL and many more…
Smooth event management requires a solid planning. I have organised and experienced thousands of events in my career and this experience has inherited the excellent event management skills in me.
With the changing times, the new age digital media is taking huge share of voice. I started tapping these way back in 2014 and trained my team to deliver and manage reputation of clients marking the best digital presence. Additionally I also delivered to my client on Social Listening, Fake News Management, Objectionable Content Management, Google discovery management etc.
Content is a heart of any communication program. I have developed a ‘nose for news’ with my experience of conceptualizing and writing stories, articles, pitch notes, profiles etc.
A seasoned Marketing Communications Professional over 16 years of experience in consulting and servicing to varied sectoral clients for Strategic Communications and Reputation Management.
With a rich experience of working on multi-sectoral clients in multiple PR consultancies in India, I have the skills of strategizing external communication by using the best of the practices of social media marketing and media management. I have strategized and driven successful external communication campaigns for the clients in the sectors such as FinTech, EdTech, MedTech, Government, Education, Consumer Practices, Healthcare Practices, IT Practices, Finance Practices, Startups during my PR journey of a decade. I have been a team leader since 2012 and have developed new business in the states such as Rajasthan and Gujarat.
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